Des Theory S14 - Jessica
Record Covers
Unfortunately, my files got deleted, but here is what I still had to take pictures of.
The first image is part of my modern design. It was not changed much from this point. The second image is my post modern design. However, I did change it quite a bit from this stage. I ended up adding a halftone dot pattern offset from the red shape. I also changed some of the colors of the type to a mustard yellow, and made the grid visible in the gray area.
Process Poster
For my process poster I decided to take a fun approach. I wanted the pineapple to look like it was dancing, moving, having a good time.
BFDP
My Inspiration: Brendan Monroe
He currently works in Oakland, California, making sculptures and paintings for his exhibitions. On occasion he will take on illustration jobs. He interprets the world in a scientific view, but uses his art to express himself in a different way.
Description: For my BFDP I will be designing a yoga mat.
Sender: Me, yoga equipment company.
Message: I want the design to be inspiring and calming for whoever is using it.
Audience: Women ages 20-40 who are interested in yoga and also drawn to art.
Specifications: Yoga mat 24'' x 72''
This is just a rough idea of what I want my final design to be. I have not yet decided if I want to keep it digital or hand draw the design and make it digital afterwards. I want it to have a painterly look.
Here is my final design. Unfortunately the digital files were lost, so this is a photo I took from one of the prints.
He currently works in Oakland, California, making sculptures and paintings for his exhibitions. On occasion he will take on illustration jobs. He interprets the world in a scientific view, but uses his art to express himself in a different way.
Description: For my BFDP I will be designing a yoga mat.
Sender: Me, yoga equipment company.
Message: I want the design to be inspiring and calming for whoever is using it.
Audience: Women ages 20-40 who are interested in yoga and also drawn to art.
Specifications: Yoga mat 24'' x 72''
This is just a rough idea of what I want my final design to be. I have not yet decided if I want to keep it digital or hand draw the design and make it digital afterwards. I want it to have a painterly look.
Here is my final design. Unfortunately the digital files were lost, so this is a photo I took from one of the prints.
Reading 4
Cognition, creation, comprehension.
Expression Theory of Art-
art communicates feelings and emotions
Context- the surrounding systems
or circumstances that allow us to fully understand something.
Psychobiographical
Interpretation- understanding someone and their history based on psychological
theories
Representation- portraying
something in a way that expresses exactly what the object is
Abstraction- expressing
something in a way that does not represent anything else
Is Expression in the Art or
the Artist?- according to the text, expression is within the art
Unconscious Feelings-
According to Frued, these feelings are expressed through art
Sublimation- According to
Frued, it “led humans to produce marvelous things like art and science.”
Paradox/Conundrum- hard to
interpret. Has visual puzzles that we
cannot immediately grasp the idea.
Pragmatism- emphasizes
usefulness and practicality rather than abstract ideals
Art as Experience- Book by
Dewey. He wrote about how art can be a
way for people to manipulate reality, and enrich their world.
Perception- the way that we
view something based upon our senses and our experiences
Interpretation- attempting
to come up with an idea of what a piece of art is trying to communicate.
Perceptual Psychology- based
under cognitive psychology, it deals with our everyday processes of how we
solve problems and perceive things.
Heuristics- learning for
yourself, by yourself
Peak Shift Effect- when
someone or something is trained to respond to a certain thing, an exaggerated version
will intensify their response
Dewey- psychologist who
applied pragmatism to his book, “Art as Experience”
Freud- Austrian
psychologist, psychoanalysis
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